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Badgers game-day crowd at the Regent Street Fan Fest near Camp Randall in Madison.
← Regent Street Fan Fest ☎ 574-318-3905
General Admission · Regent Street

Fan Fest Tickets

One ticket gets you in for the whole day — wristband entry, a meal, your drinks, a DJ and the lawn games. What’s on the menu depends on kickoff time.

See what’s included
The Fan Fest Experience

One zone. All the energy.

A communal game-day fan zone on Regent Street — one ticket, one price, and all the extras that make it a destination.

Badgers fan playing giant Jenga at a GameDay Your Way tailgate in Madison, Wisconsin.

Communal Games

Cornhole, giant Jenga and lawn games in the shared space — fun for all ages, all day.

Catered tailgate spread under a GameDay Your Way tent at a Wisconsin Badgers game in Madison.

Meals & Drinks Included

Your ticket covers a hot meal and your drinks — tailgate fare provided by Heritage Catering. Breakfast sandwiches for late-morning kickoffs; brats, dogs and burgers for afternoon and evening games. Your wristband is your tab — nothing is sold separately on site. Full catering can be added to any cabana.

Group of Wisconsin Badgers fans throwing up the W at a GameDay Your Way tailgate near Camp Randall.

DJ & Atmosphere

A DJ on site all day and a packed, friendly crowd of Badger fans right in the heart of the Regent Street action.

What You Get

The right offer at the right time

Gate times and the menu both follow the kickoff. Every ticket includes all-day wristband entry, a meal, your drinks, a DJ on site and the lawn games.

$65–$80 per person, depending on kickoff time and whether you add alcohol
Some 2026 kickoff times aren’t set yet. Pricing follows the kickoff — late-morning games include two drinks ($65 non-alcoholic, $75 with alcohol); afternoon and evening games include three ($65, $80). If you buy an afternoon ticket and the game is later scheduled as a late-morning kickoff, we refund the difference automatically. You’ll never pay the afternoon price for the morning package.
The Menu

What’s on the menu

Catering by Heritage Catering
Beer and seltzer selections are being finalized — we’ll post the list here before the first game.
On Regent Street

Game day, the GameDay way

Fan Fest Tickets

Request your Fan Fest tickets

Online checkout opens shortly. In the meantime, tell us which game and how many you need and we’ll get you locked in — or call us and we’ll handle it on the spot.

☎ Call 574-318-3905

Tickets are required for entry — there are no walk-up food or beverage sales inside the event.
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